Our community

Situated in the Macleay Valley on the mid-north coast of New South Wales, Kempsey Shire has a vibrant community of around 30,000 people. While most residents live in the towns of Kempsey, South West Rocks or Crescent Head, the shire also has many villages and rural localities spread across its 3381 square kilometres.

Kempsey Shire Council’s corporate vision is to lead and work with our community to build an inspired, connected Macleay Valley.


Community profile

Profile.id is a handy tool you can use to find out about our community and how it compares with others around Australia. Based on the most recent census data, the profile includes a range of community characteristics and demographic trends.

Did you know?

  • Kempsey is home to the iconic Akubra hat and the Akubra factory is open to visitors.
  • Country music performer Slim Dusty was born and raised west of Kempsey at Nulla Nulla Creek. You can visit the Slim Dusty Centre and museum in Kempsey.
  • Author Thomas Kenneally spent his youth in Kempsey. His book, A River Town, is set in Kempsey in the early 1900s.
  • Tourism is a key industry of the Macleay Valley, attracting more than 685,000 visitors each year.
  • The region has become known as the Macleay Valley Food Bowl for its high-quality and organic fresh produce.
  • Several films and TV series have been made in and around Trial Bay Gaol at South West Rocks.
Map of Macleay Valley Coast